Vol. 3 No. 2 (2026): Consumer Decisions and Talent Retention
This issue of SEAJSM brings together six empirical studies exploring consumer purchase decisions across digital platforms alongside workforce retention in the public sector. The articles examine logistics service quality and its effect on customer satisfaction and loyalty among Indonesian Gen Z TikTok Shop users, the drivers of mobile banking adoption in Cambodia through an integrated TAM, IDT, trust, and service quality framework, and the influence of public sector talent retention practices on brain drain in North-Central Nigeria. Three further studies from Phnom Penh, Cambodia investigate consumer purchase intention in cross-border e-commerce on AliExpress, the role of social media in shaping purchasing decisions, and the factors driving life insurance adoption among Cambodian residents. Collectively, these studies highlight the growing importance of trust, platform reliability, and organizational retention strategies in shaping consumer and workplace outcomes. Featuring contributions from Indonesia, Cambodia, Japan, the United States, and Nigeria, this issue reflects SEAJSM's continued commitment to publishing internationally diverse, empirically grounded research in service management.
Geographic diversity:
Indonesia 
Cambodia 
Japan 
United States 
Nigeria
